B2B SaaS Growth

Turn data into qualified leads. Turn leads into customers.

Motu gives B2B software companies the clarity to build predictable, scalable sales pipelines. Know your CAC. Optimize your sales cycle. Close more deals faster.

Our B2B GTM System

Predictable pipeline through disciplined execution

B2B success requires alignment across marketing, sales, and revenue teams. We help you build the infrastructure for consistent, measurable growth.

Lead Generation & Scoring

Build a predictable flow of qualified leads. We integrate your marketing automation with sales intelligence to score and prioritize leads based on actual buying signals.

  • HubSpot automation and lead scoring models
  • Clay + HeyReach.io for data enrichment
  • Lead velocity and quality metrics

LinkedIn Outreach Strategy

LinkedIn is where your customers live. We help you build targeted outreach campaigns that convert browsers into engaged prospects and conversations into deals.

  • Account-based marketing campaigns
  • Prospect targeting and personalization
  • Response rate and engagement optimization

CRM & Sales Automation

Your CRM is only as good as the data in it. We build HubSpot workflows that keep your pipeline clean, your deals on track, and your sales process repeatable.

  • HubSpot pipeline management and workflows
  • Automated follow-up sequences and stage tracking
  • Sales cycle analysis and forecasting

Revenue Intelligence

See the full picture of your B2B revenue. Understand CAC, deal velocity, pipeline health, and forecast accuracy—so you can make decisions with confidence.

  • Customer acquisition cost by channel and campaign
  • Sales cycle metrics and conversion rates
  • Pipeline health and revenue forecasting

Why B2B companies choose Motu

We help you build systems, not campaigns. Your team gets the visibility and automation needed to scale sales predictably.

35%

faster sales cycles

Automated workflows and intelligent routing keep deals moving through your pipeline.

2.5x

more qualified leads

Smart lead scoring ensures your sales team focuses on actual opportunities.

20%

lower CAC

Targeted outreach and better lead quality means more revenue per marketing dollar.

Built on the tools you already use

We integrate with HubSpot, LinkedIn, Clay, HeyReach.io, and other industry-standard platforms to create a unified B2B growth system.

HubSpot

CRM, marketing, and sales automation

LinkedIn

B2B outreach and lead generation

Clay

Data enrichment and automation

HeyReach.io

Email finder and prospecting

Ready to build predictable B2B growth?

Let's talk about your sales engine. We'll show you how Motu brings clarity and efficiency to every stage of your pipeline.

Schedule Strategy Call